Down Unda is a rebranded educational amusement park named Kentucky Down Under. The park includes a walk-through cave and Australian animal exhibits. I created a logotype to better fit the personality of the park. This includes signage that correlates to different areas of the park which creates an interactive experience through the brochure and the park trail mobile app. The visitor can peel stickers from the back of their ticket and place the sticker of that attraction on the map within the brochure. Signage also includes T-shirts designs, banners, billboards, and a website.